How to Actually Define First Value Before You Try to Measure TTFV

Most CS orgs measure Time to First Value against a milestone they've agreed to call value. Here is how to build a first value definition grounded in real customer experience before you start measuring.

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The 3 Core Plays Every Customer Success Team Needs to Master
The 3 Core Plays Every Customer Success Team Needs to Master
How to Structure a QBR That Drives Real Business Impact
How to Structure a QBR That Drives Real Business Impact
What to Focus On in Your First 90 Days as Head of CS
What to Focus On in Your First 90 Days as Head of Customer Success
The Multithreading Model Every Customer Success Leader Should Know
The Multithreading Model Every Customer Success Leader Should Know
The Watermelon Effect
The Watermelon Effect
How Much Should You Actually Spend on Customer Success
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How Much Should You Actually Spend on Customer Success?
Digital Customer Success 101
Digital Customer Success 101
The CS Leaders Guide to Building a Strong CS Ops Function
The Customer Success Leader’s Guide to Building a Strong CS Ops Function
How to Evolve Your CS Org as Your Company Scales
How to Evolve Your Customer Success Organization as Your Company Scales
How to stay organized as a CS leader
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How to Stay Organized as a Customer Success Leader & Work Smarter, Not Harder
The Customer Success Charter Building the DNA of Your Team
The Customer Success Charter: Building the DNA of Your Team
Churn Analysis 101 How to Learn From Lost Customers
Churn Analysis 101: How to Learn From Lost Customers
Mastering Customer Success Forecasting
Mastering Customer Success Forecasting: A Leader’s Guide
The Playbook for Implementing Effective CS Processes
The Playbook for Implementing Effective Customer Success Processes
Value Realization The Foundation of Revenue Growth
Value Realization: The Foundation of Revenue Growth
Your 2025 Kickoff Checklist for CS Leaders
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2025 Kickoff Checklist for Customer Success Leaders
Customer Success in 2025 4 Big Predictions and How to Lead
Customer Success in 2025: 4 Big Predictions and How to Lead
Retention Expansion or Both
Retention, Expansion or Both? A Framework to Help CS Leaders Decide
CS RevSpeak The Customer Success Penalty Curve
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The Customer Success Penalty Curve: Why Delaying CS Investment Costs More Than You Think
Customer Success driving revenue growth in SaaS companies through strategic upselling and reducing churn.
Why Customer Success Should Be a Revenue-Generating Function
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